Vegan Makeup Prime Magic Face Primer

The W7 brand was founded in 2002 in London, England, with the aim of providing everyone with access to high-quality and on-trend color cosmetics at affordable prices. The cruelty-free brand's tagline, "Who Will You Be Today?," encourages experimentation and self-expression with no limitations, making it inclusive and open to all – from beginners and teens to adults and makeup geeks.

W7 products are 100% cruelty-free, and none of them are tested on animals. The brand's best-selling products include Mighty Mattes, a cruelty-free and vegan eyeshadow palette, and a Cream Contour Kit, both of which offer professional-quality cosmetics for all skin types.

The Pore Minimizing Makeup Primer is a versatile product that glides over the skin, minimizing the appearance of pores, blemishes, and imperfections. Its clear, light formula blends easily, creating a naturally beautiful, shine-free complexion. The primer makes makeup application easy, helps it stay in place, and reduces the appearance of fine lines, ensuring a long-lasting, great-looking result.

To use the primer, apply a pea-sized amount after moisturizing and before foundation or base. Gently work the product into the skin with your fingertips until it covers your face evenly, then buff your foundation on top.

W7 Cosmetics are designed in London by professionals and are safe for use on sensitive skin. They are ideal for women and teens of all ages, as well as anyone who loves high-quality cosmetics.

In summary, the W7 brand offers a range of cruelty-free, vegan, and high-quality cosmetics, including the Pore Minimizing Makeup Primer, which helps create a smooth, even-looking complexion for long-lasting, professional-quality makeup application.

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